When working as a creative services intern for the International Games Marketing Department for Warner Bros Games I was able to create, edit and localise a series of promotional assets.
I have been lucky enough to be able to create promotional banner under director and manger approval. I have done this for most of the Mortal Kombat 11 (MK11) Kombat pack 1 character campaigns and for LEGO back catalogue sales.
The MK 11 banners have been created for promotions on both the PlayStation and Xbox online stores. I have created LEGO Christmas promotional banners for the Xbox store as well as game bundle icons.
MK11 Terminator T-800 Playstation Promotion
LEGO Bundle Icons on Xbox store
Localisation , Approval
& Mass production
Once a promotional callout for the banner has been confirmed by management the text is then sent out for translation and then to our international offices for approval. Once translations have been confirmed they will be applied and reproduced on a number of banners in a number of varying dimensions set by the online stores. The banners are then sent to the first party online store holder for final approval and are then published to stores.